What is the best volunteer management software? It’s a good question. That’s why Jayne Cravens and I tried to help people answer it back in 2012. As we said at the time:
”The purpose of the survey was to gather some basic data that might help organisations that involve volunteers to make better-informed decisions when choosing software, and to help software designers to understand the needs of those organisations. We also wanted to get a sense of what organisations were thinking about volunteer management software.”
As our work confirmed, the answer to the question ‘What is the best volunteer management software?’ isn’t an easy one.
So, my interest was piqued when our friends at VolunteerPro in the USA (shout out to Tobi Johnson!) tackled the subject of volunteer management software topic in a recent blog post, “Software for Volunteer Management: What We Want Now”. As Tobi explains:
”If we were building something from scratch, how would it look and feel? What would it accomplish for us? How would it make our lives easier, not more challenging? How could it help us save time?”
The list of requirements that VolunteerPro crowdsourced from their members illustrates a problem. There is no magical software unicorn that can do everything that the globally diverse community of volunteer engagement professionals wants.
As Jayne and I said in 2012:
“…how organisations involve volunteers, what information they need about those volunteers, and what kinds of activities those volunteers do varies hugely among organisations. Also, different people like different features; a software loved by one organisation may be loathed by another.”
And as Tobi says in her article:
”…no software platform, whatever its purpose, is perfect”
Tobi’s article did, however, prompt three thoughts about the subject of volunteer management software that I think are important to consider.
First, leaders of volunteer engagement are frustrated at data entry. I get this. Nobody likes to have to sit there and plug data into any system. But even if we could have all the fancy software features people want to see, the value of those features would only be as good as the data inputted. So, rather than being a frustration to avoid, perhaps data entry should be seen as a top priority?
So, as VolunteerPro say, we should look at automation of data entry – I love the suggested idea that when a volunteer arrives on-site, their phone reminds them to start and stop logging their hours – or even does it for them! But let’s also remember that, as volunteer engagement professionals, we should be able to find support for data entry from volunteers rather than have to do it all ourselves. Odd as it may seem, there are people out there that love data entry, so let’s go find them and get them to volunteer.
Second, the list people came up with for VolunteerPro is very ‘now’ oriented: email and text (SMS) communications; integration with existing donor software etc.; live chat support; an online volunteer community forum etc.. I understand why that is – we are busy with the now, delivering for our volunteers so they can deliver for our clients. But the world is changing around us and what we need now isn’t necessarily what we will need in five, ten or twenty years time.
Where is the forward thinking about what volunteer management software might need to do for us? For example:
- Being able to observe the data on where volunteers are as they work out in the community (handy for health and safety / lone working monitoring etc.)
- Integrating AI / machine learning into recruitment and screening of potential volunteers
- Application of bots in managing ongoing communications with volunteers, especially around frequently asked questions
- Automated expense submission, process logging and electronic payment
- Delivery and monitoring of induction training via video
- Social media communication integration
(NB. This list isn’t actually that futuristic, it’s all stuff that is possible today! – see CHASbot in this example).
Good software providers will be doing this future-focused thinking already. If we want their products to help our profession, then leaders of volunteer engagement need to be a part of those conversations now.
Third, and finally, I was surprised to see so many suggestions for volunteers to be given more control over their data. For example, updating profiles, logging hours, submitting impact reporting data, managing shift allocations. All of these are great ideas and some volunteer engagement software has these functions already. But I always hear Volunteer Managers saying that their volunteers won’t use it because it’s too much hassle or the volunteers are too old or too young or…insert alternative excuse here!
Maybe things are changing. Maybe the growing demands of volunteers to be in control of their volunteering are finally getting through. Maybe our tendency to project our own IT anxieties onto our volunteers is finally reducing. Whatever the reason, it’s an encouraging sign that more leaders of volunteer engagement are awakening to the potential of giving volunteers control.
What do you think? Have you got thoughts and ideas about the future of volunteer management software? Leave a comment below or on social media where you’ve seen this article posted.